It takes time to actually build a search engine - you just can't get up and say you're gonna build one. Even if you somehow bring in a partner like Bing. Google has been fighting spammers, scrapers, black-hatters, and thinking about all kinds of search problems for over a decade.
Exactly. Its amazing to see so many people avoid making this connection in their heads. It's so painfully obvious. I just wish they had IPO'd a few years earlier...
