Clickbait is deceptively framing an piece (article, video, audio) through description and/or graphics to create an anticipation or misunderstanding, deliberately.
Mischaracterising a story about A to be about some topical interest B would fall into that category.
Among the more annoying forms (one I disagreed with dang on a couple of days ago) is using a deliberately vague title (the book by the author in this case was far more clearly described).
One I particularly dislike is using more words to not tell you what something is about than what actually telling you what it was about would have required.
Any title telling me how I should feel or respond also gets an automatic flag: "Shocking..." "You will..." "You won't...", etc. Fuck you and stop telling me what to do.
Mischaracterising a story about A to be about some topical interest B would fall into that category.
Among the more annoying forms (one I disagreed with dang on a couple of days ago) is using a deliberately vague title (the book by the author in this case was far more clearly described).
One I particularly dislike is using more words to not tell you what something is about than what actually telling you what it was about would have required.
Any title telling me how I should feel or respond also gets an automatic flag: "Shocking..." "You will..." "You won't...", etc. Fuck you and stop telling me what to do.